Behavioral decision theory : psychological and mathematical descriptions of human choice behavior / / Kazuhisa Takemura |
Autore | Takemura Kazuhisa <1960-> |
Edizione | [2nd ed.] |
Pubbl/distr/stampa | Singapore : , : Springer, , [2021] |
Descrizione fisica | 1 online resource (389 pages) |
Disciplina | 410.5 |
Soggetto topico | Operations research |
ISBN | 981-16-5453-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Intro -- Preface to the Second Edition -- Preface to the First Edition -- Contents -- Part I Behavioral Decision Theory and the Idea of It -- 1 Decision-Making Phenomenon and Behavioral Decision Theory -- 1 What is Decision-Making? -- 2 Structure of Preference Relations and Decision-Making Problems -- 3 Decision-Making and Uncertainty -- 3.1 Decision-Making Under Certainty -- 3.2 Decision-Making Under Risk -- 3.3 Decision-Making Under Uncertainty -- 4 Approaches to Decision-Making Research and Behavioral Decision Theory -- References -- 2 Preference and Preference Structure -- 1 Preference Relations -- 1.1 Set Theoretic Framework of Preference -- 1.2 Ordering and Comparative Judgment -- 1.3 Various Forms of Comparative Judgments -- 2 Axiomatic Approach to Preference Relations and Rational Choice -- 3 Acyclic Preference and Best Option -- 4 Criteria of Rationality and Weak Order -- 4.1 Two Criteria of Rationality -- 4.2 Rational Choice and Weak Order -- 5 Axiomatic Measurement Theory and Preference Structure -- 5.1 What is Measurement? -- 5.2 Uniqueness and Type of Measurement Scale -- 5.3 Set Theory and Measurement -- References -- Part II Preference Reversal Phenomenon and Description of the Phenomenon -- 3 Ordinal Utility and Preference Reversal Phenomenon -- 1 What is Utility? -- 2 Does a Weak Order Empirically Hold? -- 3 Preference Reversal Phenomenon -- References -- 4 Causes of Preference Reversal Phenomenon -- 1 Summary of the Preference Reversal Phenomenon -- 2 Explanation Based on Regret Theory that Assumes Intransitivity -- 3 Explanation Based on a "Deviation from Procedural Invariance" that Does not Assume Intransitivity -- References -- 5 Psychology of Preference Reversals and Prominence Hypothesis -- 1 Prominence Hypothesis and Preference Reversal Phenomenon -- 2 Contingent Weighting Model.
3 Verification Experiments for Contingent Weighting Model -- 4 Interpretation of Interpret Procedural Invariance: The Scale Compatibility Principle -- 5 Preference Reversal and Revealed Preference -- References -- Part III Expected Utility Theory and Its Counterexamples -- 6 Expected Utility Theory and Psychology -- 1 The St. Petersburg Paradox and Expected Utility -- 1.1 St. Petersburg Paradox -- 1.2 Solution to the Paradox -- 1.3 Expected Utility and Risk Attitudes -- 2 Relevance Between Fechner's Psychophysics and Logarithmic Utility Function -- 3 Possible Psychophysical Laws and Utility Function -- 4 Study of the Measurement of Utility Based on the Expected Utility Theory -- References -- 7 Axioms and Counterexamples Expected Utility Theory -- 1 Decision-Making Under Risk and Premises of Expected Utility Theory -- 1.1 Review of the Structure of Decision-Making Under Risk -- 1.2 Redefinition of Gambling -- 2 Axiomatic System of Expected Utility Theory -- 2.1 Linear Utility Model -- 2.2 Theorem of Expected Utility of Von Neumann and Morgenstern -- 3 Counterexamples of Expected Utility Theory -- 3.1 The Allais Paradox -- 3.2 The Ellsberg Paradox -- References -- Part IV Decision-Making and Prospect Theory -- 8 Preference Paradox and Nonlinear Expected Utility Theory -- 1 Relations Between Independence Axiom and Paradoxes -- 1.1 Independence Axiom Under Risk -- 1.2 Independence Axiom Under Uncertainty -- 2 Non-Additive Probability and Nonlinear Utility Theory -- 3 The Choquet Integral Model as a Nonlinear Utility Theory Under Uncertainty -- 3.1 Subjective Expected Utility Model of Anscombe and Aumann -- 3.2 Schmeidler's Theorem and the Choquet Integral Model -- 4 Basic Assumptions of Prospect Theory -- 4.1 Editing Phase -- 4.2 Evaluation Phase -- References -- 9 Prospect Theory and Decision-Making Phenomena. 1 Empirical Research on the Value Function and Reflection Effect -- 2 Empirical Research on the Value Function and Loss Aversion -- 3 Empirical Research on Probability Weighting Function -- 4 Cumulative Prospect Theory -- 5 Experiments on Cumulative Prospect Theory -- References -- 10 The Framing Effect of Decision Making -- 1 What Type of Phenomenon is the Framing Effect? -- 2 Why Can Utility Theory not Explain the Framing Effect? -- 3 Framing in Social Life -- 4 Framing and Mental Accounting -- 4.1 Losing a Ticket and Mental Accounting -- 4.2 Purchasing a Calculator and Mental Accounting -- 4.3 Hedonic Framing -- 5 Robustness of the Framing Effect -- References -- Part V Framing Effect and Descriptions of It -- 11 Theories Used to Explain the Framing Effect -- 1 Using Prospect Theory to Explain the Framing Effect -- 2 Problems of Prospect Theory -- 3 Basic Assumptions of the Contingent Focus Model as an Alternative Explanation -- 4 Mathematical Expressions of Contingent Focus Model -- 5 Verification Experiment of the Contingent Focus Model -- References -- 12 Decision-Making Process -- 1 Multi-Attribute Decision-Making and Information Search -- 2 Various Decision Strategies -- 3 Categories of Decision Strategies -- 4 How to Identify Decision Strategies -- 5 Task Dependence of Decision Strategies -- 6 Emotions and Decision Strategies -- 7 Justification of Decisions and Process After Decision Making -- References -- Part VI Decision-Making Process and Its Theory -- 13 Behavioral Decision Theories that Explain Decision-Making Processes -- 1 Dominance Structure Search Model -- 2 Adaptive Decision-Maker Model -- 3 Metacognitive Mechanism Model -- 4 Other Psychological Decision Theories -- 4.1 Fast and Frugal Heuristics Model -- 4.2 Decision Field Theory -- 4.3 Maximizer and Satisficer Model -- References -- 14 Decision-Making Process and Neuroeconomics. 1 What Is Neuroeconomics? -- 2 Methodology of Neuroeconomics and Significance as Behavioral Decision Theory -- 3 Prospect Theory and Neuroeconomics -- 4 Dual Proceess and Neuroeconomics -- References -- 15 Time Descounting and Decision Making -- 1 What is Time Discounting? -- 2 Marshmallow Test and Time Discounting -- 3 Time Discounting for Animals and Humans -- 4 General Matching Law and Time Discounting -- 5 Decision-Theoretic Interpretation of General Matching Laws -- 6 Probability Weighting Functions Derived from Time Discounting Models and Their Empirical Analysis -- 6.1 Various Probability Weighting Functions Derived from Time Discounting Models -- 6.2 Empirical Analysis -- 7 Conclusion and Future Prospects -- References -- 16 Preference Formation and Attitude Research -- 1 Relationship Between Preference Formation and Psychology -- 2 Attitudes as a Classical Social Psychological Concept Behind Preference Formation -- 3 Preference Formation Theory in Attitude Research -- 3.1 Impression Formation Theory -- 3.2 Balance Theory -- 3.3 Cognitive Dissonance Theory -- 3.4 Self-perception Theory -- 3.5 Inoculation Theory -- 3.6 Elaboration Likelihood Model -- 4 Measuring Preferences and Attitudes -- 4.1 Concept of Preference Formation and Attitude Measurement -- 4.2 The Measurement of Attitude as a Preference -- 5 Preference Formation Process in Decision Making -- 5.1 Construction of Preferences in Decision Making -- 5.2 Preference Formation According to Contact -- 5.3 Preference Construction of Decision Makers and Future Prospects -- References -- 17 Interpersonal Decision-Making and Happiness -- 1 Interpersonal Decision-Making -- 2 Independence Between Individuals and Consequences from Condorcet's Jury Theorem -- 3 Group Decision-Making in Situations Where Independence Among Group Members Is not Ensured -- 4 Various Social Effects of Interactions. 4.1 Social Facilitation and Social Inhibition -- 4.2 Group Processes and Conformity -- 4.3 Normative and Informational Influences on Conformity -- 4.4 Obedience -- 4.5 Macro Consequences of Social Impact -- 4.6 Impact of Minority on Majority -- 5 Game Theory and Decision-Making Under Social Interaction -- 5.1 Strategic Nature of Decision-Making and Game Theory -- 5.2 Behavioral Decision Theory Representation of Decision Making Under Interaction -- 6 Decision-Making Behavior and Social Welfare -- 6.1 Does Money Make People Happy? -- 6.2 Can Rational People Be Happy? -- 6.3 Does Strategical Thoughts Lead to Happiness? -- 6.4 Other-Regarding Preference -- 6.5 Happiness and the Peak-End Law -- 6.6 Decision-Making and Purulalstic Values -- References -- 18 Toward Good Decisions and Avoiding Bad Decisions -- 1 Multi-attribute Decision Making and Best Decision -- 1.1 Best Decision -- 1.2 Multi-attribute Decision-Making -- 1.3 Difficulty of Multi-attribute Decision-Making and Its Psychological Cause -- 2 Weak Order in Multi-attribute Decision-Making -- 2.1 Making the Best Decision with a Single Attribute -- 2.2 Theoretical Examination When Multi-attribute Decision-Making Does not Hold Weak Order -- 3 Impossibility Theorem of Multi-attribute Decision-Making -- 3.1 Definition of Multi-attribute Value Function -- 3.2 Consequences of Impossibility Theorem of Multi-attribute Decision-Making -- 3.3 Rethinking of Weak Order in Multi-attribute Decision-Making -- 4 Multi-attribute Decision-Making and Multi-objective Optimization -- 4.1 Multi-objective Optimization -- 4.2 Multi-attribute Decision-Making and Additive Conjoint Structure -- 5 Descriptive Analysis of Multi-attribute Decision-Making and the Psychology and Inclination for One Dimension in Decision-Making -- 5.1 Scale of Decision Strategy and Multi-attribute Decision-Making. 5.2 Mental Ruler Model in Multi-attribute Decision Making. |
Record Nr. | UNINA-9910502649103321 |
Takemura Kazuhisa <1960-> | ||
Singapore : , : Springer, , [2021] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Foundations of economic psychology : a behavioral and mathematical approach / / by Kazuhisa Takemura |
Autore | Takemura Kazuhisa <1960-> |
Edizione | [1st ed. 2019.] |
Pubbl/distr/stampa | Singapore : , : Springer Singapore : , : Imprint : Springer, , 2019 |
Descrizione fisica | 1 online resource (304 pages) |
Disciplina | 330.019 |
Soggetto topico |
Economics - Psychological aspects
Behavioral economics Operations research Decision making Game theory Motivation research (Marketing) |
ISBN |
9789811390494
9811390495 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Preface -- Chapter 1. What Is Economic Psychology?:The Perspective of Economic Psychology and the Research Framework -- Chapter 2. Rational Choice and Revealed Preference:Theoretical Representation of Preference Relations Leading to the Best Choice -- Chapter 3. Expected Utility Theory and Economic Behavior:Predicting decision-making based on the expected value of utility -- Chapter 4. Nonlinear Utility Theory and Prospect Theory:Eliminating the paradoxes of linear expected utility theory -- Chapter 5. Mental Accounting and Framing:Framework of Decisions in Consumer Price Judgment -- Chapter 6. Multi-attribute Decision-making Process in Economic Behavior:Process Tracking of Decision-making and Computer Simulation -- Chapter 7. Deployment on the Interaction Research of Economic Behavioral Game Theory and Problems of Happiness -- Chapter 7. Consumers’ Preference Construction, Affects and Neuroscientific Research:Research on Consumer’s Preference and Neuromarketing -- Appendix. |
Record Nr. | UNINA-9910350326603321 |
Takemura Kazuhisa <1960-> | ||
Singapore : , : Springer Singapore : , : Imprint : Springer, , 2019 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|